100k List: case study
Product website & funnel build
Who they are
100k List is a digital product by CSS International Ltd, London: a library of over 100 vetted practical business ideas with income snapshots, startup costs and starter plans, plus AI tools for people ready to build.
The brief
People who want to run their own thing are drowning in hype and guesswork. The site had to make a simple promise feel credible: real ideas, real numbers, no hype, and an obvious next step depending on how deep someone wants to go.
What we achieved
A long-form product site that walks visitors from browsing the idea library through filters for time, budget and skill, to AI launch plans, with clear one-time and subscription pricing, an FAQ and instant delivery after purchase.
What we built
A long-form product site that walks visitors from browsing the idea library through filters for time, budget and skill, to AI launch plans, with clear one-time and subscription pricing, an FAQ and instant delivery after purchase.
Screenshots
Every idea evaluated: income potential, startup costs, first steps
AI business rooms: proposals, tracking and revenue
Simple pricing: one-time access or AI plans
Browsing the idea library on a phone
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